Designations & Certifications

Earn a designation to add the expertise you need to advance your career and increase your proficiency in real estate's most important sectors. Designations and certifications acknowledging experience and expertise in various real estate sectors are awarded by NAR and each affiliated group upon completion of required courses.


NAR Designations:


Accredited Buyer’s Representative® (ABR®)

The Accredited Buyer’s Representative (ABR®) designation is designed for real estate buyer agents who focus on working directly with buyer-clients at every stage of the home buying process.

Presented by REBAC (Real Estate Buyer’s Agent Council)
Contact: rebac@realtors.org or 800-648-6224


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Accredited Land Consultant (ALC)

The esteemed Accredited Land Consultants (ALCs) are the most trusted, knowledgeable, experienced, and highest-producing experts in all segments of land. Conferred by the REALTORS® Land Institute, the designation requires successful completion of a rigorous LANDU education program, a specific, high-volume and experience level, and adherence to an honorable Code of Conduct.

Presented by REALTORS® Land Institute (RLI)
Contact: rli@realtors.org or 800.441.5263


Certified Commercial Investment Member (CCIM)

The Certified Commercial Investment Member (CCIM) designation is commercial real estate’s global standard for professional achievement, earned through an extensive curriculum of 200 classroom hours and professional experiential requirements. CCIMs are active in 1,000 U.S. markets and 31 other countries and comprise a 13,000-member network that includes brokers, leasing professionals, asset managers, appraisers, corporate real estate executives, investors, lenders, and other allied professionals.

Presented by CCIM Institute
Contact: 800.621.7027, or visit www.ccim.com


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Certified International Property Specialist (CIPS)

Instantly align yourself with the best in international real estate by earning the CIPS designation. The designation requires the completion of five full-day courses focusing on the critical aspects of international real estate transactions. CIPS designees are connected to an influential network of over 3,500 professionals who turn to each other first when looking for referral partners.

Presented by the National Association of REALTORS®
Contact Member Support at CIPS@nar.realtor or 1-800-874-6500 ext. 8369


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Certified Property Manager® (CPM®)

CPM® designees are recognized as experts in real estate management. Holding this designation demonstrates expertise and integrity to employers, owners, and investors.

Presented by the Institute of Real Estate Management (IREM)
Contact IREM® at 800-837-0706, ext. 4650


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Certified Real Estate Brokerage Manager (CRB)

The Certified Real Estate Brokerage Manager (CRB) is one of the most respected and relevant designations offered in real estate business management and is awarded to REALTORS® who have completed advanced educational and professional requirements. CRB Designees are better positioned to streamline operations, integrate new technology, and apply new trends and business strategies.

Visit REBInstitute.com or contact the Real Estate Business Institute (REBI) at info@REBInstitute.com or 800-621-8738


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Certified Residential Specialist (CRS)

The CRS designation is the highest credential awarded to residential sales agents, managers, and brokers. On average, CRS designees earn nearly three times more in income, transactions, and gross sales than non-designee REALTORS®.

Presented by the Residential Real Estate Council
Contact RRC at https://www.crs.com/about-us/contact-us or 800-462-8841


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Counselor of Real Estate (CRE®)

The Counselors of Real Estate® is an organization of commercial property experts worldwide who provide seasoned, objective advice on real property and land-related matters. Only 1,100 professionals from all disciplines of real estate, academia, and government hold the CRE credential. Membership is selective and extended by invitation, although commercial real estate practitioners with 10 years of proven experience may apply.

Presented by The Counselors of Real Estate®
Contact CRE® at 312-329-8427 or info@cre.org


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General Accredited Appraiser (GAA)

For general appraisers, this designation is awarded to those whose education and experience exceed state appraisal certification requirements and is supported by the National Association of REALTORS®.

Presented by the National Association of REALTORS®
Contact GAA program staff at 800-874-6500 ext. 8268 or email appraisal@nar.realtor


Graduate, REALTOR® Institute (GRI)

REALTORS® with the GRI designation have in-depth training in legal and regulatory issues, technology, professional standards, and the sales process. Earning the designation is a way to stand out to prospective buyers and sellers as a professional with expertise in these areas.

Presented by the National Association of REALTORS®
Contact your State Association to get information on program requirements, course schedules, location, and tuition.


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NAR’s Green Designation (GREEN)

Through NAR's Green Designation, the Green REsource Council provides ongoing education, resources, and tools to help real estate practitioners find, understand, and market properties with green features.

Presented by The Green REsource Council
Contact The Green REsource Council at green@nar.realtor or 800-498-9422


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Performance Management Network (PMN)

This designation is unique to the REALTOR® family designations, emphasizing that in order to enhance your business, you must enhance yourself. It focuses on negotiating strategies and tactics, networking and referrals, business planning and systems, personal performance management, and leadership development.

Presented by the Women's Council of REALTORS®
Contact the Women's Council of REALTORS® at 800-245-8512.


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REALTOR® Association Certified Executive (RCE)

RCE is the only professional designation designed specifically for REALTOR® association executives. RCE designees exemplify goal-oriented AEs with drive, experience, and commitment to professional growth.

Presented by the National Association of REALTORS®
Contact Renee Holland at 312-329-8545 or rholland@nar.realtor


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Residential Accredited Appraiser (RAA)

For residential appraisers, this designation is awarded to those whose education and experience exceed state appraisal certification requirements and is supported by the National Association of REALTORS®.

Presented by the National Association of REALTORS®
Contact RAA program staff at 312-329-8268 or email appraisal@nar.realtor


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Seller Representative Specialist (SRS)

The Seller Representative Specialist (SRS) designation is the premier credential in seller representation. It is designed to elevate professional standards and enhance personal performance. The designation is awarded to real estate professionals who demonstrate the knowledge and skills essential for seller advocacy. SRS designees represent a global community of REALTORS® who use their advanced training and expertise to go above and beyond their client’s expectations.

Visit www.REBInstitute.com or contact the Real Estate Business Institute (REBI) at info@rebinstitute.com or 800-621-8738.


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Society of Industrial and Office REALTORS® (SIOR)

The SIOR designation is held by only the most knowledgeable, experienced, and successful commercial real estate brokerage specialists. To earn it, designees must meet standards of experience, production, education, and ethics, and provide recommendations.

Presented by Society of Industrial and Office REALTORS®
Contact SIOR at 202-449-8200


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Seniors Real Estate Specialist® (SRES®)

The SRES® Designation program educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest growing market in real estate, clients age 50+. By earning the SRES® designation, you gain access to valuable member benefits, useful resources, and networking opportunities across the U.S. and Canada to help you in your business.

Presented by the SRES® Council
Contact SRES Council at sres@nar.realtor or 800-500-4564


NAR Certifications:


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At Home With Diversity® (AHWD)

Learn to work effectively with – and within – today’s diverse real estate market. The At Home With Diversity® certification teaches you how to conduct your business with sensitivity to all client profiles and build a business plan to successfully serve them.

Presented by the National Association of REALTORS®
Contact: ahwd@realtors.org, 800.874.6500 ext. 8393

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Certified Real Estate Team Specialist (C-RETS)

The Certified Real Estate Team Specialist (C-RETS) certification is designed to improve team development, individual leadership skills, and financial performance. C-RETS courses provide the tools, strategies, and knowledge that are required of today’s real estate professionals who are either considering or currently operating in a team environment. It is for team leaders, team members, those looking to start a team, and those who simply want to sharpen their management skills.

Visit www.REBInstitute.com or contact the Real Estate Business Institute (REBI) at info@REBInstitute.com or 800-621-8738


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Digital Marketing: Social Media

The RRC Digital Marketing: Social Media certification is for real estate professionals who want to develop expertise with social media resources and the sites that are an essential part of today's digital marketing mix, whether you are promoting your business or the properties you represent.

Presented by the Residential Real Estate Council
Contact RRC at https://www.crs.com/about-us/contact-us or 800-462-8841


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e-PRO®

NAR's e-PRO® certification program helps REALTORS® master the advanced digital marketing techniques of today. With the e-PRO® certification, REALTORS® increase their ability to reach customers, expand their capabilities, and build trust by safeguarding client information.

Presented by the National Association of REALTORS®
Contact e-PRO® at epro@nar.realtor or 877-397-3132


Inside Sales Agent

Inside Sales Agent

The Inside Sales Agent certification program teaches REALTORS® the art of cultivating leads and adding qualified customers to the office’s sales funnel. The certification provides opportunities to learn and practice the skills and techniques top agents use to turn leads to clients and existing customers into repeat business while helping you build your lucrative career.

Presented by the Residential Real Estate Council
Contact RRC at crs.com/about-us/contact-us


Luxury Homes Certification

Luxury Homes Certification (LHC)

Luxury Homes Certification is for agents looking to hone their skills in the ever-growing luxury home market. The courses included will give REALTORS® the knowledge they need to approach the luxury niche, including pricing strategies, negotiation tactics, and how to stand out from the crowd.

Presented by the Residential Real Estate Council
Contact us at CRSHelp@crs.com


Military Relocation Professional (MRP)

NAR's Military Relocation Professional certification focuses on educating real estate professionals about working with current and former military service members to find housing solutions that best suit their needs and take full advantage of military benefits and support.

Presented by REBAC (Real Estate Buyer's Agent Council)
Contact us at MRP@nar.realtor or 888-648-8321


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Pricing Strategy Advisor (PSA)

Enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values with NAR’s PSA (Pricing Strategy Advisor) certification.

Presented by the National Association of REALTORS®
Contact us at pricingstrategyadvisor.org/contact-us


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Real Estate Investing (REI)

The Real Estate Investing (REI) certification program is for REALTORS® who want to master the ins and outs of working with investors and those who are establishing themselves as real estate investors.

Presented by the Residential Real Estate Council
Contact RRC at crs.com/about-us/contact-us


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Real Estate Negotiation Expert (RENE)

The Real Estate Negotiation Expert (RENE) certification is for real estate professionals who want to sharpen their negotiation and client advocacy skills.

Presented by the Real Estate Business Institute (REBI)
Contact REBI at 800-621-8738 or info@rebinstitute.com


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Resort & Second-Home Property Specialist (RSPS)

This certification is designed for REALTORS® who facilitate the buying, selling, or management of properties for investment, development, retirement, or second homes in a resort, recreational and/or vacation destination are involved in this market niche.

Presented by the National Association of REALTORS®
Contact us at resort@nar.realtor or 800-874-6500 ext. 8320


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Short Sales & Foreclosure Resource (SFR®)

The SFR® certification teaches real estate professionals to work with distressed sellers and the finance, tax, and legal professionals who can help them, qualify sellers for short sales, develop a short sale package, negotiate with lenders, safeguard your commission, limit risk, and protect buyers.

Presented by the National Association of REALTORS®
Contact us at sfr@nar.realtor or 877-510-7855


Certifications:


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Certified Buyer Representative (CBR)

Step into the ranks of ELITE BUYER AGENTS. Don't miss the revised, updated and enhanced CBR® two-day class, customized for NY-licensed agents and brokers. Certified Buyer Representative® (CBR®) is the ORIGINAL buyer agency designation. We are now in our 26th year equipping agents/brokers with the expertise, knowledge and tools to provide unmatched service to their buyer clients with excellence and integrity. CBR® grads crush it! The course includes the national designation (with no transaction requirement, no exam, no annual dues), 15 hours of NY CE (including two hours Agency) and content that will change the trajectory of your real estate career. You can be the buyer's agent that other buyer's agents look upon with admiration and awe.

Offered through Hudson Gateway Association of Realtors and RealNet Learning

Certified Buyer Representative Class - Zoom Virtual Class