Marketing, Advertising & Social Media Compliance

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Cost: $19.00

Identify how to use various social media platforms to promote yourself, attract consumers and support your clients.

Identify popular social media platforms, and recall how to use them for client and consumer outreach.

Recall best practices in social media use, including mobile friendly considerations, quality images, and how to minimize risk.

Identify how to create online marketing and advertising materials that adhere to legal and ethical guidelines

Course highlights include:

  • Social Media and modern day consumers
  • Marketing is part of your job
  • Professional websites
  • Blogs, Twitter, Facing the challenges of Facebook, LinkedIn
  • Youtube, Yelp, Voting and Ranking, Pinterest
  • Advertising Guidelines and Ethical Considerations
  • Plagiarism, making proper use of Trademarks, Using Public Domain content
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