Client Advocacy in Commercial Real Estate

Client advocacy filters into every aspect of your real estate business, starting with the method you use to pursue new clients through your follow-up call after you have executed a transaction. This course takes the concept of advocacy and applies it to everyday actions in commercial real estate. Numerous examples populate the course, including strategies to employ when pursuing new business, opportunities to educate your clients, and effective discussion points to help your clients see when an expert is needed. Good service means being an effective advocate, and this course will help polish those advocating skills.

Course highlights include:

  • Real life examples of complicated transactions and the key actions that made them successful
  • Evaluation of how specialization expands your core competencies resulting in a more stable and successful business strategy
  • A deep look at your client interactions with specific advice on how to improve the results

Ed Riggins, Senior Vice President with Cresa Atlanta, assisted in the development of Client Advocacy in Commercial Real Estate,serving as the course’s subject matter expert. Ed is a Life Member of the Atlanta Commercial Board of REALTORS®, and he’s among less than 1% of practitioners nationally to hold both the SIOR and CCIM designations.